NAB Takes aim at CBA via Social Media!

Sandhurst Digital

Sandhurst Digital

Share on facebook
Share on twitter
Share on pinterest
Share on linkedin

So the NAB bank has recently been pushing alot of advertising material on offline media – TV/Print and online telling people to move from their current bank.

This week I had some problems with Commonwealth bank, I needed to urgently send some money.

Yet they had issues with their network so the whole Netbank was down for the best part of a day, I took to Twitter to post about the issue saying how I was not happy with CBA and thinking ab out changing banks.

Instantly (within 30 minutes) NAB strikes back offering me to join their bank:

NAB-CBA twitter

NAB-CBA twitter

So it shows these types of customer acquisition’s methods whilst are a little sneaky are obviously working for big banks.


I currently own a high performance SEO & Content Marketing Agency called: Prosperity Media.

Sign up today for Fantastic Inbound Marketing and SEO news to be sent direct to you on a weekly basis!