Bing now confirms CTR is a organic ranking Factor.

Sandhurst Digital

Sandhurst Digital

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Bing has confirmed that CTR is now a factor in its Ranking algorithm, Bing has confirmed this at the SMX east. This has been confirmed by Steve Tullis a senior manager at Bing. Google has stated that CTR is not a important factor in their ranking algorithm.

Another interesting development is that Firefox is now set its standard search provider to be Bing, this is a great move for Bing as many hundred million people use Fire Fox on a daily basis. This is why Google has moved its emphasis towards chrome.

These new changes to the primary search provider for Mozilla 4 will be on both the Mac and PC versions of the software so it is a huge win for Bing.


I currently own a high performance SEO & Content Marketing Agency called: Prosperity Media.

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