Today Gerry Harvey Launched his new e-commerce website Harvey Norman Big Buys. Any one in the business world has respect for Gerry becuase they know he is a veteran business man. But when releasing a new website you have to do it right!!
Here is a list of 10 quick SEO problems I have found with the website with a quick over view, sure their are more problems but I would need to do a full analysis to gather them all.
1. All pages have the same Title and Description.
2. Use of capital letters in the URL structure.
3. Non www resolve issues.
4. No real keyword targeting/keyword optimization at all.
5. No HTML sitemap.
6. No custom 404 page.
7. No Sitemap.xml
8. Non optimized image alt text.
9. Website hosted in Singapore.
10. Load time is very slow.