Air Asia targets IVY on Billboards, yet people strike back on Facebook!

So recently Air Asia has been pushing out some really cheap fares to destinations in Asia. For as low as $99 you can travel to destinations in Asia. Now they have released bill boards that say “Fly to Indonesia for less than a round at The Ivy.”

Air Asia ivy billboard
Air Asia ivy billboard

image credit: Mark Martins

Now people have struct back with some nice photos of recent Air Asia:

air asia Facebook IVY
air asia Facebook IVY


“I’d rather drink at the ivy than put myself through this!”

Interesting marketing tactics by Air Asia, but in regards to Ivy drink prices they are not cheap last time I was at the ivy I got a round for 4 people and didn’t see much change of a $50 hehe =)

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