Great use of Experiential Marketing Lamborghini Taxi

Posted by on Oct 31, 2012 in Other Posts | One Comment

Today when I was at a meeting in the city and on the way back from the meeting I noticed an interesting piece of Experiential marketing for the Need for Speed game. A $400,000 Lamborghini had been converted to be a taxi, now the sad part of the story is that you can no hail […]

Reasons why Quality Exact Match Domains are still working for SEO

Recently I was browsing online forums in the domain world, as I am personally really interested in domain names as I have been buying and selling domain names for over 8 years. For as long as I can remember domain names and SEO have pretty much gone hand in hand with SEO, as does web […]

An interesting case in Social Media Brand Management with Thomas Cook Holidays

Posted by on Oct 18, 2012 in Social Media | No Comments

A very interesting social media story out of the UK today, where we saw a man by the name of “Thomas Cook” leave a comment on “Thomas Cook” (the travel brands) Facebook page, saying that he had received years of ridicule for sharing the same name as the holiday company. He said as payment for […]

An Interview with an EX-Member of Matt Cutts’s Search Quality team!

Posted by on Oct 15, 2012 in Google, SEO | 200 Comments

Today we have something special for the readers of, I have an exclusive interview with Andre Weyher. I first met Andre at a Search Industry event in Sydney and was intrigued too see why some one who use to work with Matt Cutts had moved to Sydney, if he could possibly share any “secret […]

Facebook hits 1 billion users!

Posted by on Oct 4, 2012 in Facebook | No Comments

Facebook has hit over 1 billion active users on the website which was announced today! This is interesting for a website which started from a dorm room in college to a be a huge global company with over 1 billion active users. Facebook has released a special video for the 1 billion users and Mark […]

Reactions to the recent Exact Match Domain changes in Google Australia!

So over the last few days there have been some changes from the Australian market and global markets targeting Exact Match Domains, I have sourced together a few quotes from Australian website owners who have been directly hit by this update, please note these are not clients of mine just members from the general publish […]

Google Rolls out update to target Exact Match Domain names!

Google last Friday released an update to target exact match domain names, Google has said they will target Exact Match Domains which are low quality (see Matt Cutt’s post below from Twitter) This is an interesting change for Google from any one who owns domain names and has a large number of domains in your […]