Vodafone Australia Day Social Media.

Yesterday Vodafone was looking to engage with its customers on Facebook, yet the problem is with 1,000’s of angry customers and services not working the best on Australia day it is probably not wise to give users the power to run wild on your Facebook page. An example below of what the customers had to say in relation to the recent status update by Vodafone Australia:

Vodafone Australia Day Fail
Vodafone Australia Day Fail

(customer names have been blurred out for user privacy)

I understand doing social media work for Vodafone is not an easy gig, but who ever is in charge of strategy for the company needs to sit down and plan strategically about the type of status updates they are putting out the market and think about the potential problems in which can happen.

Air Asia targets IVY on Billboards, yet people strike back on Facebook!

So recently Air Asia has been pushing out some really cheap fares to destinations in Asia. For as low as $99 you can travel to destinations in Asia. Now they have released bill boards that say “Fly to Indonesia for less than a round at The Ivy.”

Air Asia ivy billboard
Air Asia ivy billboard

image credit: Mark Martins

Now people have struct back with some nice photos of recent Air Asia:

air asia Facebook IVY
air asia Facebook IVY


“I’d rather drink at the ivy than put myself through this!”

Interesting marketing tactics by Air Asia, but in regards to Ivy drink prices they are not cheap last time I was at the ivy I got a round for 4 people and didn’t see much change of a $50 hehe =)

How to View Blocked Wikipedia Pages over the next 24 hours.

Ok so Wikipedia has blocked all pages for the next 24 hours, I support the fight, but to me if you need information on Wikipedia it is kind of annoying, the trick to view these pages can be done via 3 easy steps.

Step 1 – Search for the term.
Step 2 – Click on the arrow next to the term.
Step 3 – Click to the “cached” in blue.

Image below will show the steps:

how to view blocked wikipedia pages
how to view blocked wikipedia pages

Domain Renewal Group stop annoying me please!

So been a online marketer, I own a few domain names, well more then a few it is well over 100 these days.

Now the thing I have noticed recently is that every time I have a domain about to expire I get a letter in the mail from a company called Domain Renewal Group! I only get letters in the mail if it is a bill from an old school company or some one is sending me a check or a Christmas Card.

The funny thing with Domain Renewal Group is that they do not just charge me the same price my current registrar is charging for me to even consider switching my domains they charge say 7 TIMES the price, crazy isn’t it a domain which costs me $7 a year they charge $70, I do not know who would be silly enough to fall for this, it is a big scam.

Now I did a bit of a search online and found people around the world are not happy about this company Domain Renewal Group, some example:

http://forums.whirlpool.net.au/archive/1040704
http://www.netregistry.com.au/support/articles/warning-domain-renewal-mail-scam-from-domain-renewal-group-in-the-us

I guess the people these guys target about businesses who have an IT company buy a domain then they part ways, they get the letter and think wow we better re new this domain, not knowing any better! Well that is the story in the Whirlpool thread.

But the thing is if you want to stop these letters coming the way around it is that you need to pay for private who is data ! If you own many domains it may not be worth it, such as myself, but it is the sure fire way to stop these letters in the mail.

To me this is a waste of paper, the letter usually ends up like this:

Domain Renewal Group SCAM
Domain Renewal Group SCAM

So please Domain Renewal Group stop annoying me!

Another Development with Google+ in search results listings.

Google has continued the strong roll out of Google+, now the search engine is showing related Google+ pages for specific search terms.

As an example I did a search for “Fashion” it shows brands related to this term, this was when I was logged in:

Google-Plus-Search-Integration
Google-Plus-Search-Integration

Very interesting that is for sure, it shows that SMO tactics should be used to target related terms.

Google Search, plus Your World a new Personalized search offering!

Google Search, plus Your World is a new search offering Google is rolling out in the US market currently.

Interesting points from this new product:

– This will show for logged in users.
– Deep integration with Google+ product.
– Image search will now show personalization.
– YouTube and Google search will have more integration.
– Users can switched between – Personalized and non Personalized.

Google gets caught buying sponsored posts to promote Google Chrome!

So a hot topic in the search market today and probably the biggest story of 2012 so far is Google buying sponsored posts via a large number of bloggers to promote Google chrome. The funny thing is that Google has pointed in guide lines over the years that sponsored posts are not advisable.

Search engine land has found over 400 instances of sponsored posts by Google example:

sponsored-posts-google
sponsored-posts-google

It shows that if Google wants to police specific search rules they need to across the board.