Instapage vs Leadpages – PPC Gorilla Marketing Battle

Posted by on Aug 15, 2014 in Analytics | No Comments

So today I noticed some aggressive PPC marketing by both Instapage and Leadpages: When you search for Leadpages the first PPC result is for Instapage as per below: When you search for Instapage the second PPC result is run by Leadpages: Now from a conversions point of view it is evident that these tactics may ...

Highlights from SMX Sydney 2014

Posted by on Jun 11, 2014 in Australian SEO | 3 Comments

SMX Sydney wrapped up for another year a few weeks ago and I was lucky enough to be part of all key events. I have decided to share some notes I took from the conference along with some photos from the various events. Please be aware you may find some spelling mistakes and also limited ...

Why WhatsAPP is so valuable?

Posted by on Feb 21, 2014 in Other Posts, Viral | One Comment

So over the last few days the tech blogs around the world have been going crazy about WhatsAPP’s acquisition price. Facebook confirmed in a press release the sale price was 16 Billion in cash and stock with early investors in the company gaining a huge ROI. I have noticed many negative comments about the price ...

Business updates and plans for 2014

Posted by on Feb 20, 2014 in Australian SEO | No Comments

Hello everyone I hope you have had a great start to 2014, it is crazy that we have already had 50 days into 2014. Things have been crazy so far in 2014 from a business point of view, recently the company I founded (Prosperity Media) moved into new offices in Sydney CBD (view photos of ...

After 4 years on Kogans email list it was time to unsubscribe!

Posted by on Dec 2, 2013 in Other Posts | 2 Comments

So today I decided to unsubscribe from Kogans email list. The reason is they are sending 5 emails a day with pretty much the same products and same titles. I do not know who is managing emails at Kogan yet they are clearly doing a poor job in my eyes. Example below of what you ...

How Kogan is winning Click Frenzy with Smart PR and SEO

Posted by on Nov 19, 2013 in Australian SEO | One Comment

So over the past 24 hours we have noticed Kogan doing some smart PR where he “leaked” the deals for his Click Frenzy offers and also started his “Click Frenzy” site around 12 hours earlier compared to the organizers site. Kogan has also claimed that it is unfair that one organisation controls Click Frenzy and ...

New Business Venture – Prosperity Media

Posted by on Oct 30, 2013 in Other Posts | No Comments

So over the last few months we have been developing a new business offering to the market which has a focus on SEO and Inbound Marketing. This new company is called Prosperity Media Official Website: prospertiymedia.com.au So if you are looking to expand your SEO traffic or get into Inbound Marketing be sure to check ...

Powerhouse Fitness have great Online Marketing here is why!

Posted by on Sep 25, 2013 in Adwords, SEO | 2 Comments

Recently I have noticed two fantastic campaigns by a UK company called Powerhouse Fitness. I give them both 10/10 for creativity. First they rolled out some “different” paid search ads: When you searched for numerous keywords like “Light Weight” or “Small Weight” in UK Serps you saw the following ADS. These ads really make you ...

Not provided keyword data to be 100% by the end of the year

Posted by on Sep 24, 2013 in Google | One Comment

Google has given SEO’s an early Christmas present (roll eyes). They have rolled out new SSL changes to make all searches on organic search now come up as “Not provided” data segment. The issue with this is that currently where websites see possibly 50% of the keyword referral data from SEO it will probably be ...

Big Business SEO is a long term ROI process

Posted by on Sep 5, 2013 in SEO | No Comments

Someone recently asked me a question about the Process and ROI of SEO if I could put it into a few lines. Now the thing is gaining ROI and process from SEO is very different for small business and big business. It is question where you will have a different answer for a different type ...

Load More